💡What is TokenGuard

Executive summary

Tokenguard is a growth analytics tool intended to track on-chain and off-chain activities. Access to charts, stats and metrics that visualize users behaviour allows to make better marketing, sales, financial and operational decisions.

Ecosystem fit

In order to facilitate growth, ecosystem need a vast and thriving environment of developers creating dApps and smart contracts, as well as users using those solutions. Each smart contract may generates thousands of transactions that store important technical and business insights. Each new growing dApp, with its own marketing & growth strategy, brings in new active users to the ecosystem and venture capital money. At the same time, users who use individual dApps and the entire ecosystem have different behaviours, use different ecosystem functionalities, have different conversion paths, and have different value.

These insights are currently hard to discover and the ecosystem needs infrastructure tools that would make it easy for ecosystem and builder teams.